I am immensely grateful to have the opportunity to chat with the founders of Heels and Toes Inc. I should like to express a sincere appreciation as I understand how busy that they are in both their personal and professional lives.
Christine @Rations2R_n_R (C) Our followers would love to know about the people behind Heels and Toes.
@HeelsToesInc (H) Heels and Toes Inc. is an online hosiery boutique featuring superior legwear, including tights, stockings and unisex fashion socks. We are a husband and wife team, raising two rambunctious young children, who want to offer women and men quality, stylish, contemporary European legwear right here in Canada.
(C) Please tell us about the motivation that led to Heels and Toes.
(H) As a couple, we love to get dressed up for a night out. A suit or sport jacket and tie for him and a fabulous dress or skirt for her. Given Canada’s cooler climate, hosiery is a possibility for many months of the year. Accessorizing an outfit with an alluring seam or sensuous stocking became a fun way to add some glamour to our evenings out. Over the years, we built up a large collection of quality tights, stockings and holdups and one day we jokingly said that, “We had enough hosiery to open up our own store!”. We looked into it and decided to create Heels and Toes Inc as a ‘side business’ to our professional careers. Our own experiences have taught us that quality fashionable products are often difficult to find, especially in the Canadian market. We want to offer superior service and quality products at reasonable prices.
(C) When was Heels and Toes online boutique established?
(H) We opened our online boutique in October 2016. It’s been quite an adventure for us as we navigate the art of business and try to merge it with our love of fine legwear and socks.
(C) I am interested to learn the reasons for stocking the brands that you do?
(H) Over the years, we have become familiar with many different brands. Trasparenze, an Italian manufacturer, quickly became one of our favourites. They are a fantastic brand that hold up well over time and offer some very creative designs.
We made the decision to carry Fiore due largely to their extremely creative designs, patterns and products.
We were introduced to Cecilia de Rafael during our honeymoon in Spain and love their glossy Sevilla pantyhose.
When looking for quality stockings, we found Secrets In Lace to be second to none. They offer the finest stockings and their seamed hosiery is stunning with both modern outfits and for that retro look.
We added Glamory to our collection when we began receiving requests for quality hosiery for the curvier and taller woman. As half of our company falls into the ‘tall’ category, this is always an area that we feel is worthy of investigation. We quickly fell in love with their products and found everything they said to be true. The response to this product has been positive and it clearly fulfilled a need with our clientele.
We also wanted to add some great socks for the men. HS is a worldwide brand that offers high quality products and very cool designs. Friday Sock Company is a local brand, based here in Calgary and offers fantastic mismatched socks that are some of the most creative designs we have ever seen.
(C) Of the products that you stock which are the most popular and why do you believe that is?
(H) Our most popular products are Cecilia de Rafael Sevilla Gloss Tights, Fiore Lili Sheer Tights, Trasparenze Sara Stockings and Fiore Glam Hold Ups. We have also begun receiving a great response from our Glamory line.
We have a distinguished client base of professional women who wear the Sevilla and Lili sheer tights on a daily basis. These products are offered in a great size range, hold up well to multiple wears and are priced at or below department store brands.
The Trasparenze Sara are fantastically soft, plain top stockings that offer superior comfort at a reasonable price. There is something almost magical about a woman in plain top stockings. Simple and sexy!
The same can be said for the Fiore Glam Hold Ups. They are a comfortable satin top thigh high that fit perfectly at the office or for a night on the town.
Glamory is quickly becoming better known and offers ALL women the comfort of quality tights, stockings and holdups.
(C) Rations2RocknRoll has a love of vintage style fashion and favours stockings as part of my retro ensemble. Stockings have had somewhat of a renaissance in recent years. I would love to hear your thoughts as to why this is.
(H) Stockings are the epitome of sexy. They offer an alluring glimpse into our past and today’s manufacturers have created such a comfortable product that women can now enjoy both comfort and sexiness, all at once. For many, stockings are the most alluring of lingerie products. The glimpse of the stocking top and the thought of what lies underneath, drives men crazy and allows women to feel sexy. They are a classy way to add something special to any outfit.
(C) Does Heels and Toes ship internationally?
(H) Our main focus is to provide hosiery to the women of Canada and the United States although we do ship internationally to most of Europe, Australia and Japan. Unfortunately costs for shipping outside of North America are relatively high compared to some of the great hosiery retailers in the UK and Europe.
(C) Our followers would love to hear about the plans for Heels & Toes for the future.
(H) Our goal remains the same as it was the day we opened. To provide women and men with quality service and the finest in hosiery. As we grow our brand, it is our hope to add more products and manufacturers to our line. Whether it be tights, stockings, holdups, leggings or socks, we want women and men to experience the comfort that only quality hosiery offers.
(C) Please tell us your website address where customers may view your hold up highlights, your stockings selection and your tantalising tights?
(H) Our website is http://www.heelsandtoes.ca. Heels and Toes Inc. offers unique and fashionable hosiery for work and play. Whether it’s classic office attire, something ‘special’ for that evening out or colourfully designed dress socks, Heels and Toes Inc. wants to have you covered and looking your best. We are located in Calgary, Alberta, Canada and offer our customers the ultimate in quality, craftsmanship and creativity.
This has been a most interesting read and is clear evidence of the passion that Heels and Toes have for quality hosiery.
Thank you again to Heels and Toes Inc. for their enthusiasm in the latest of my collaborative blog posts.
I send my best wishes for every success in the future.